A pile of red and orange pills

Social Media Plan - Public Policy Notification

Goal

TSBP recognizes that the use of social media can be a powerful communication tool. Thus, TSBP intends to use social media networks to promote agency-related issues as well as pharmacy practice-related issues to its licensees and to the general public. In addition, the social media sites provide the public another opportunity for contacting the agency about customer issues.

Specific goals in the use of social media include:

Use of Social Media

Social media presence employed by the TSBP may include, but is not limited to:

These social media tools are hosted by third parties, and the use of those sites is governed by the social media providers’ own policies, such as their respective privacy policies and terms of service, and not by TSBP or the State of Texas

The Professional Services Division will be responsible for establishing and maintaining accounts for TSBP’s social media sites with appropriate email addresses, usernames, and passwords. The Director of Professional Services will serve as the Administrator of the sites and, with the approval of the Executive Director, will be responsible for all status updates, new postings, and comments made on behalf of the agency on the social media sites. Any other TSBP employee wanting to post to the TSBP social media sites will be required to obtain prior approval from the Administrator.

General Guidelines

The following guidelines apply to the administration of social media sites created and maintained by TSBP:

Content Guidelines

TSBP recognizes that not all comments will be positive but expects the content on its social media sites to follow professional conventions of polite conversation. The administrator may only remove comments or content that have been determined to be impermissible according to the following guidelines. Such impermissible comments include those that are:

Comments and opinions expressed by the public, potentially including TSBP employees not authorized to officially post on the sites, are their personal opinions and do not reflect the opinion of the agency.

Linking Policy

Links from websites or social media channels affiliated with any other websites do not constitute or imply agency endorsement of those sites, their content, or products and services associated with those sites.

Although social media tools are not clearly defined as state websites, linking to or from TSBP-related social media channels should adhere to 1 TAC §206.73 and SRRPUB11 from the Department of Information Resources when constructing those links.

Waiver of Liability

TSBP assumes no liability for damage incurred directly or indirectly as a result of errors, omissions, or discrepancies. TSBP is not responsible for any content not posted by the Administrator and does not endorse any website or advertisement linked on the sites. The information on the sites is for information discussion and distribution purposes only. The information contained on the sites does not amend or overrule any applicable statute or administrative rule.

Intellectual Property Rights and Ownership

The TSBP respects the rights of all copyright holders, and therefore, has adopted and implemented a policy that provides for the removal of material that infringes on the rights of copyright holders. If any work has been copied in a way that constitutes copyright infringement, the aggrieved party should provide the following information required by the Online Copyright Infringement Liability Limitation Act of the Digital Millennium Copyright Act, 17 U.S.C. 512:

For copyright inquiries, the party should contact the TSBP’s General Counsel at (512) 305-8000.